Founded in 2024, Soran is born from the sky, and lives in sound.

In Eastern philosophy, the sky is not mere emptiness. It is space, movement, breath, and freedom, the place where sound is allowed to exist.

Soran embodies the Eastern concept of "sky" (空), symbolizing openness, imagination, and boundless space. We believe that the most beautiful sound is born from the widest sky.

Soran is dedicated to the research, development, and creation of electric guitars, guitar effects, amplifiers, wireless instrument systems, e-drums, and MIDI instruments. Yet for us, these are never just cold pieces of equipment.

We are a team of musicians, sound engineers, and visual artists. We question the idea that instruments should only be defined by numbers.

We ask instead:
How can cold hardware carry warmth?

How can invisible sound be given visible color and form?

Therefore, rooted in Eastern artistic aesthetics, Soran integrates Eastern visual expression and natural imagery with modern industrial design.

Through illustration, material, color, and structural language, we give sound a tangible form, transforming every product from a mere tool into an emotional sound device that unites both function and feeling.

In sound, we do not pursue excess. We seek depth, air, space, and the breath of resonance.

From effects and amplifiers to wireless systems, from electronic drums to MIDI instruments, each Soran product is built around the relationship between space and sound.

In design, we follow one simple principle: You should see the sound before you hear it.

The clouds, the flowing air, the waves of light, they are reflections of the space you are about to enter.

Soran is not made for everyone. It is made for those who create with intention, choose with taste, and express themselves through both sound and vision.

From the Sky Comes the Sound.

This is not just our slogan.

It is our belief.